For those of you not yet connected on Twitter, this picture on the right has become a frequent sight to Twitter users. This wildly popular micro-blogging platform was the belle of the ball at SxSW two years ago and is one of the first major social networking sites outside of Facebook and Myspace to […]
You currently blog, and you probably Twitter - so what’s the deal with Tumblr and why should you use it? Micro-blogging sites like Twitter, Jaiku, and Tumblr are great extensions of your blog - but are not meant to be a replacement. In fact, micro-blogging is valuable to a blogger because it’s a […]
A colleague once told me his theory on aggressive PR as what he called, “Poking the bear.” He felt that some companies were well position to take an aggressive approach to their competition and could be very successful with this strategy, while others would essentially be poking the bear - causing the bear to […]
There are hundreds of ways to promote your blog, and the very idea of blog promotion is becoming more sophisticated each day. There is post frequency, SEO, PPC, email marketing, link building, and so many more things you can do to grow traffic to your blog. The one promotion that never ceases to […]
Titles are my favorite part of effective blog marketing. The right titles get Digg-ed (or would it be Dugg?) like crazy and spawn a volume of links back to that article. Average titles, or worse - lame titles - leave your blog languishing in obscurity as one of the thousands of forgotten websites that […]
Making Money with Articles: The Importance of Keywords
Keyword density and placement are important parts of optimizing your articles for search engines. Search engine spiders scan a page in a way that makes it important to place your keywords where they will be detected and recognized as a keyword, so that your article will come up […]
Learning How to Make Money Blogging
There are two major types of business models that
entrepreneurs use to make money blogging. The first
and most common way to turn a blog into a profit
making machine is to sell advertising to different
companies and brands who want to reach that blog’s
readers. The second kind of money making blog is one
that […]
Corporate blogging is quickly coming into its own. The Internet is an awesome medium because it’s so good at putting people directly in touch with one another. Solid corporate blogging strategy takes advantage of this ability, but if not executed well, the results can be disappointing at best, and disastrous at worst.
Corporate blogging is […]
Earlier this month, Starbucks launched a new Web site. Launching a business Web site is nothing new, but this Starbucks site was established to capture consumer feedback and ideas about how the company should modify itself to perk up its US coffee sales. The comments have rolled in by the hundreds to the MyStarbucksIdea.com.
The […]
Blogging has been around for a decade or more and businesses are beginning to see the value of blogging as a marketing technique. In the Internet age, businesses are now beginning to see the value in blogging and working with bloggers to promote products. Many consumers turn to blogs when seeking out information and product […]